Venia is a platform where pleasure meets learning.
high-quality products paired with real sexual health education. We wanted to create an alternative to the typical sex shop experience: safe, welcoming, not intimidating.
Venia is a platform where pleasure meets learning.
high-quality products paired with real sexual health education. We wanted to create an alternative to the typical sex shop experience: safe, welcoming, not intimidating.
We started with sexuality that doesn't apologize
We started with sexuality that doesn't apologize
The mood needed to feel welcoming and soft, but also unapologetic and direct when it needs to be.
Not sleazy. Not performative. Just honest, warm, and real, embracing both tenderness and boldness.
The mood needed to feel welcoming and soft, but also unapologetic and direct when it needs to be. Not sleazy. Not performative. Just honest, warm, and real, embracing both tenderness and boldness.
We chose the handwritten version
We chose the
handwritten version
Because it creates flow and continuity. The continuous movement aligns
perfectly with the growth and discovery we wanted for the brand.
Because it creates flow and continuity. The continuous movement aligns
perfectly with the growth and discovery we wanted for the brand.
Botanical imagery became
Botanical imagery became
the visual translation of Venia's philosophy. Growth. Blooming.
Discovery. Each person's journey is unique, just like every flower.
the visual translation of Venia's philosophy. Growth. Blooming. Discovery. Each person's journey is unique, just like every flower.
We photographed real people
We photographed real people
friends and family of the brand, The images stay honest, casual, approachable and authentic.
friends and family of the brand, The images stay honest, casual, approachable and authentic.
The palette is intentionally non-gendered
Purples and spring green borrowed from flowers and plants.
