Melody is a cocktail bar where live classical music meets high quality drinks. The kind of place where you dress up, sip a well-made cocktail, and listen to live classical music. Refined but not exclusive.

Melody is a cocktail bar where live classical music meets high quality drinks. The kind of place where you dress up, sip a well-made cocktail, and listen to live classical music. Refined but not exclusive.

The sketches explored how to balance classic elegance with musical fluidity. We needed the logo to feel refined and timeless, while also capturing rhythm, flow, and movement.

The sketches explored how to balance classic elegance with musical fluidity. We needed the logo to feel refined and timeless, while also capturing rhythm, flow, and movement.

We placed elegance at the center. A classic font paired with circular details and musical elements. The structure stays refined, but the curves and notes break the rigidity, adding flow and rhythm.

A classic font paired with circular details and musical elements. The structure stays refined, but the curves and notes break the rigidity, adding flow and rhythm.

For the visual language, we created musical instruments and cocktails; we used the objects themselves, not illustrations, manipulated to mimic screen printing. This balances nostalgic romance with modern energy.

For the visual language, we created musical instruments and cocktails; we used the objects themselves, not illustrations, manipulated to mimic screen printing. This balances nostalgic romance with modern energy.

Red channels passion and emotional intensity, connecting to the music. Indigo keeps it grounded, calm, and classically refined.

Red channels passion and emotional intensity, connecting to the music. Indigo keeps it grounded, calm, and classically refined.

On social media, we used close-ups that create mystery and romance. Everything feels slightly fantastical, almost dreamlike. The colors intensify Melody's sensual, cinematic atmosphere.

The content hints rather than shows. close-ups that create mystery and romance. Everything feels slightly fantastical, almost dreamlike. The colors intensify Melody's sensual, cinematic atmosphere.